Dealer Academy© (national or international)
The goal of this comprehensive and successful programme is to improve business results in the relevant distribution channel by means of further professionalisation. As a result, internal and external collaboration will be improved, clients are presented with a consistent brand experience, which strengthens the competitive position of a brand and is dealers.
Target audiences
Each programme within the Dealer Academy© is tailor-made, matching the target audience and the existing knowledge and experience of the participants. This extensive development programme can be adapted to meet the specific needs of e.g.:
- Board of directors and higher management
- Middle management (Sales, Parts, Service)
- Marketing and sales teams
Other groups of employees and teams can also be involved in the programme.
Clients can be dealer organisations and leading-brand owners who market their products and services via a dealer network. For an impression of our industry experience, please view our portfolio.
Methodology
Each target audience has its own programme. The different programmes are aligned to each other. Depending on the target audiences, topics such as business administration, leadership, marketing and sales, are covered. Each subject is aimed at the dealer practice. For an impression of potential topics, view our offering under the header “Training”. We provide support in determining the required competencies, tangible learning objectives, personal learning paths and, if necessary, the implementation of the learned material in practice, at the dealer’s location.
The perfect context to learn from each other
We have extensive experience in the professional development of senior management, middle management and employees of dealerships. The training programme we use for this is aimed at the specific context of the organisation and the brand for which we deliver the programme. Therefore, our trainers are also familiar with the systems of the brand supplier. Participating dealers are usually colleagues. This provides the perfect setting to:
- Exchange experiences
- Share methods
- Learn from each other’s best practices
- Discuss focal points within the specific product-brand-market combination
Your own Dealer Academy©?
The name Dealer Academy© stands for the development approach, aimed at a specific target audience. If needed, the Academy can of course be preceded by your proprietary brand or company name.
Would you like to know how a Dealer Academy© can strengthen your market position? Contact us to discuss how Vector can contribute to your organisation. We shall be happy to support you!